#Media Brands Have Likeable Opportunity
When it comes to people following/liking brands – the top two reasons are pretty obvious (1. They’re a current customer, 2. They’re looking for a deal), according socialtimes.com.
But it’s the third reason media companies should take note of. The No. 3 reason people will like a brand is because of its “interesting, entertaining content. Should news organizations devote themselves to water-cooler content? No, but they should sure as heck syndicate and integrate social invites into their best talker content.
