Sweet Spot for Publishers, Freelancers?
Editor: “I don’t have time to mess with freelancers. It’s more trouble than it’s worth.”
Freelancer: “I can’t write $25 stories for these online markets. It’s more trouble than it’s worth.”
But what if both of these were false?
The market for professional and freelancer content continues to mature with offerings like ebyline.com. Not only can publishers assign, review, sell and purchase content – but it takes into consideration the biggest obstacle which is the execution related to contracts, payroll, taxes and rights management.
For freelancers, average ebyline writers fees have been reported anywhere from $25 to $300, well above the Demand Media content-farm rates.
Add to that financial backing by a major media company like E.W. Scripps, and the offering has both credibility and distribution.
For newsrooms that need to do more with less budget, look for less reliance on AP and more exploration with original professional and freelance content. Especially if they can also market and sell their own content and create incremental revenue.
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